“Absolutely loved at the social posts – Thanks so much for everything, you’ve created some amazing content!”
Background: Visit Jersey had recently launched a campaign to promote the island as an adventure destination for short, adventurous escapes.
Campaign Brief: Showcase Jersey as an adventurer’s paradise – take part in an action packed weekend and share it with followers. Using Instagram as a primary channel with support on Twitter. #TheIslandBreak @VisitJersey
Campaign length: 4 Days
Results: Total reach = 103,998 (79,026 Instagram / 24,972 Twitter)